What is PRISA?

Established in 1957, the Public Relations Institute of Southern Africa (PRISA) represents professionals in public relations and communication management throughout the southern African region and has registered practitioners in Botswana, Namibia, Lesotho, Swaziland and South Africa.

It is a founding member of the Global Alliance for Public Relations & Communication Management and initiated the formation of the Council for Communication Management (CCM) in South Africa. The Council is the coordinating body representing various groupings of professionals in South Africa.

PRISA plays a leading role in uniting professionals and driving transformation.

Word PR on newspaper. Wooden letters

As the recognised leader of the public relations and communication management profession in southern Africa and beyond, PRISA provides the southern African industry with the local professional advantage.


It has regional committees and is governed by a member-elected board and executive committee. The board establishes committees to focus on various strategic initiatives. All contact details are on contact us. It is a registered Section 21 company, governed by the Companies Act.

Continuing Professional Development

PRISA is the professional’s partner throughout their careers. One of its roles is to provide continuing professional development (CPD) for its registered practitioners and students. CPD takes on various forms, including formal education and training, skills programmes, workshops, conferences, research, sharing of information through presentations, case studies, participation in awards programmes, mentoring and coaching.