|Last Date||24 05 2013 00:00|
Gauteng: PRISA Randburg
A passion for doing the right things for customers! - Customer Relationship Management mostly known as CRM is the buzzword in business. This programme focuses on attracting and retaining customers through excellent service, cooperation, trust, commitment and sharing of information. CRM is all about business relationships and how the organisation can create new value for its customers, suppliers, employees and investors by managing these relationships. The aim of this programme is to equip organisations to manage relationships with customers and all other stakeholders, and to apply CRM.
The programme covers:
Customer Relationship Management Principles:
Customer Relationship Management: Applied Strategy
About our facilitator:
Victor Sibeko is a Chartered Public Relations Practitioner (CPRP) and Fellow of the Public Relations Institute of Southern Africa (FPRISA). As a past president of PRISA, he served for several years on the PRISA board. Prior to his presidency he served in various committees including the PRISA Council responsible for the profession’s Code of Ethics and Professional Standards.
Victor is a freelance consultant, public relations and communication management professional and a sought after speaker on various public relations subject matter. He has spoken at conferences in Mauritius, Nigeria Abuja and Lagos. Victor is enthusiastic about strategic management.
In 2006 and 2008 he was a judge of the PRISA PRISM Awards, PRISA’s prestigious awards for excellence in public relations and communication management projects. He is currently serving in the PRISA Legislation committee lobbying for legislation of the public relations profession. In 2009 and 2010 he served in the 2010 National Communication Partnership representing the public relations professional in the run up to the 2010 FIFA World Cup.
Victor has worked on various projects such as Transnet’s social plan, retirement funds, trustee liaison, business units liaising with executives, management and employees across the board, employer and employee training; national road shows. He was also responsible for meetings, incentives, conferences, year-end functions, lifestyle and wellness management programmes, open days, and many other product and business related projects. During this time Victor honed his CRM skills.
He recently joined The Mirror Group, a public relations consultancy as Chief Operations Officer (COO) with major accounts such as World Gospel Powerhouse that is responsible for Crowns Gospel Music Awards; Iziko Convention; Future Leaders Expo and the Youth Entrepreneurship conference. He also created a concept and established a brand ‘Woman to Woman with Zanele Mbokazi’, an astute Radio and Television personality, entrepreneur, motivational speaker and author.
Victor has established himself as an accomplished public relations professional and lectures for ProVox Centre for Public Relations and Communication.
Download the attached booking form and return to
or fax to (011) 326-1259.