|Havas Worldwide Johannesburg Gets Amputees To Highlight the Plight of Wounded Rhinos|
By Lumka Fihla, Account Manager, Havas Public Relations
Havas Worldwide Johannesburg has created an impossible-to-ignore communication campaign to raise awareness and funds for Saving the Survivors (STS) – an organisation created by dedicated veterinarian surgeons to save and rehabilitate rhinos that have survived the horrors of poaching.
Founder of Saving the Survivors, Dr Johan Marais, an equine and wildlife surgeon working at the University of Pretoria’s Onderspoort Veterinary Faculty says, “It is really great to work with an international respected company like HAVAS, which uses creativity and innovative ideas to get the message across.”
|How powerful social media can be|
By Michael Seshabela UJ student
Social media plays a major role in todays’ student lifestyle. Many students use social media for different purposes namely socialising, learning, reading, current affairs, etc. Students do not take into consideration what they post on social media. I truly believe that social media can either break you or make you. Students should always be aware of how they communicate or use social media because the world out there is watching you, especially your future bosses.
Yes, social media is a platform for having fun and most of the time not for being serious, but remember that we as students normally post what is at our finger tips and not what is on our mind. Posting pictures of drinking alcohol does not build a good reputation for oneself. The same goes for posting hundreds of naked pictures of yourself just because you are after “LIKES” to become a FELEB. Do not think that this is working to make you a respected person in your community.
|PRISA Powering ahead|
|Regine Le Roux|
Local businesswoman, Regine le Roux CPRP, managing director of Reputation Matters has taken over the helm of the Public Relations Institute of Southern Africa (PRISA) Western Cape branch as the regional Chairperson. Le Roux will also be representing the coastal regions on PRISA’s National Board of Directors.
The public relations (PR) industry has come a long way from where it was 58 years ago when PRISA was first established. “Professional bodies such as PRISA are important. It keeps practitioners in the communication field accountable for their actions, and at the end of the day it is about providing ethical communication support for our clients.”