PRISA welcomes its new Honorary Officers
It was an occasion for celebration at PRISA’s 59th annual general meeting, held at The Peartree in Craighall Park on the evening of Thursday, 23 June. After a year of challenges and successes, the board, and PRISA’s new president, is optimistic about the road ahead.
President Thabisile Phumo
President Elect Kavitha Kalicharan
Vice President Malesela Maubane
Outgoing president, Lorraine van Schalkwyk, shared a positive vision for the future of PRISA as she handed over the reins to new president, Thabisile Phumo. In her address, van Schalkwyk said it has been a time of transformation and repositioning in order to ensure PRISA’s continued relevance in a rapidly changing landscape. For the past year, the priority has been the establishment of robust structures, growing its membership base, and reviewing procedures and policies to ensure its readiness for the next phase of its transformation. PRISA is currently conducting research to align its focus areas to its members’ needs.Read more ...
The #PRISArise2016 Conference Advance, Rise, Grow brings a different dynamic to the public relations industry. The conference will be hosted in Durban, land of eternal summer where we will be joining the #moversandshakers of the PR, Marketing and Advertising industry.
Having seen the beneficial shifts that the elements of the promotional mix has had on the PR industry, PRISA has decided to collaborate with the Loeries.
This must attend two-day conference will be held on 17 -18 August at the Southern Sun Elangeni & Maharani Hotel, culminating with the Loeries DStv seminar on 19 August at ICC.
Do not miss out on our Conference Giveaway Exclusive Special which ends on 15 July 2016.
A few pertinent topics include a hot debate between industry heavy weights discussing the relevance of integrated communication, topical academic research and staying abreast with the digital avalanche.
View Wednesday programme here.
As Al Ries, marketing professional and author, says “Advertising can only maintain brands that have been created by publicity”.Read more ...
By David Jenkin
Several speakers – some young up-and-comers and some experienced old hands – gathered to dish out inspiring advice to the fresh faces of the PR industry at JumpStart’s #powerofyouth roundtable discussion on Thursday, 9 June, at the HTA School of Culinary Art in Johannesburg.
Jumpstart is a chapter of PRISA created to offer the youth of the PR industry a voice, a space to share their ideas and to grow. It was an added bonus to do so over a gourmet breakfast provided by the HTA School of Culinary Art, which also provided the venue, served up by Afroflame Events. Chairperson and convenor of JumpStart, Megan Cowley, opened proceedings and kept the conversation flowing.
The first speaker of the morning was Robyn de Villiers, chairman and CEO: Africa of Burson-Marsteller Africa, who discussed the results of a recent survey on the youth of Africa. She identified a number of trends that reflect the aspirations and general mind-set of youths across the continent. These included a desire to celebrate Africa’s achievements and focus on the positives, Read more ...
The 2016 PRISA Conference Advance, Rise, Grow is a two-day conference which will be held on 17 -18 August culminating with the Loeries DSTV seminar on 19 August at the Southern Sun Elangeni & Maharani Hotel.
In this new wave where technology has increased the speed of communication, it is imperative to integrate public relations, marketing and advertising strategies. This forms the basis of the conference theme; Advance, Rise, Grow.
This two-day content driven conference will allow delegates to benefit from the shift within the media landscape and to explore ways that brands interact with the consumer and media.
Wednesday 17 August will kick-off with esteemed academics sharing compelling unpublished research. Running concurrently with this is the JumpStart youth segment and the unpacking of Award Winning Case Studies. The PRISM Award Gold Campaign of the Year is driven by unique South African youth content and talent. The Pan African Campaign of the Year shows brand commitment to African Audiences.
Thursday 18 August, Top thought leaders will be addressing pertinent topics such as:Read more ...
PRISA proudly announces its collaboration with the Loeries and is the official sponsor of the Loeries Public Relations Communication category. The 2016 PRISA Conference, with its theme Advance, Rise, Grow will be part of Loeries Creative Week Durban.
PRISA’s two-day conference will be hosted at the Southern Sun Elangeni & Maharani Hotel from Wednesday, 17 August and will culminate with the DStv Seminar of Creativity on the Friday 19 August, followed by a jam-packed weekend of Loeries networking that is not to be missed.
Our conference will focus on the diversity of industry shift points and innovative drivers that will influence delegates to stay abreast with the current landscape - a landscape representing the convergence and emergence of public relations, advertising and marketing – a new wave.
This ‘not to be missed’ conference will enhance delegates’ understanding of how to thrive in a complex, ever-changing landscape and assist them with effective tools and skills to implement in their daily functions.Read more ...