|Morning Live Interview with Bridget von Holdt APR FPRISA – 16 January 2015|
The much anticipated annual PRISM Awards honours the Public Relations here in South Africa. In its 18th year PRISM Awards are presented to Public Relations and communications professionals who have successfully incorporated strategy, creativity and professionalism into Public Relations. Live interview with Executive Director of Glasshouse, Bridget von Holdt.
|Growing your career requires professional networking|
By Thabisile APR
The pleasure of joining the public relations profession in my case was soon replaced by the dynamism of the environment into which I was “trading”, so to speak. The qualifications provided the basics, but the environment required agility and the ability to cope with dynamic publics and technology that do not seem to have a stop button.
So, how was I going to catch up and most importantly keep up to date to stay relevant? PRISA… This question always comes up. Why should I join a professional body when accreditation is not a legal requirement? What value would I get from such a membership? Like me, you probably have questioned why you should become a member.
|Apology? What Apology?|
By Peter van der Schyff CPRP
We live in a society that is continuously shocked by revelations of corruption, misconduct of senior officials, mal-performance and poor service delivery. Many of the reported incidents could have best been addressed with a public admission of it and an appropriate, sincere apology. Many of us have forgotten that our business is managing relationships and perceptions; both of which are at the core of this.