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Global Alliance COMM PRIX Awards: ‘Best of the Best’ in world public relations and communication management announced

Professionals from ten countries recognized in the inaugural Global Alliance COMM PRIX Awards

Lugano, Switzerland, November 18 2013 - The Global Alliance for Public Relations and Communication Management announce the winners of the 2013 Global Alliance COMM PRIX Awards.

The winners of the inaugural Global Alliance COMM PRIX Awards - the ‘best of the best’ in world public relations and communication management - were announced today.

The COMM PRIX Awards celebrate outstanding national and international public relations and communication management programs and case studies.

Anne Gregory, Chair of the Global Alliance commented: “Our winners demonstrate excellence in professional practice from all parts of the world. Both the programs and case studies will be invaluable teaching resources for the profession as they exemplify the highest standards of practice.

William Murray, Global Alliance Treasurer and President of the Public Relations Society of America, chaired the working group which developed the awards programme.

He added “The awards have attracted a wide array of entrants from across the world. COMM PRIX offers another level of credibility and recognition, rewarding those who have reached the very highest levels of professional achievement worldwide.”

Mark Schumann, Global Alliance Board Member and Marketing and Communications Vice President at Western Connecticut Health Network, led the awards judging panel, an elite group of international public relations professionals and academics.

He said: “The winners come from ten countries and are the first to be recognized at a global level. Thanks to their outstanding contribution to the growth of the profession’s body of knowledge, they are now part of the legacy of the public relations and communication management profession”

Winners will be presented with their awards in their home country during the coming weeks by Global Alliance and national association representatives. They will also be invited to present their work at the World Public Relations Forum 2014 which will be held in Madrid.

Below is the full list of 2013 winners by category:

Academic Case Studies

Gas Natural Fenosa, “The Role of Communications in a Merger

Crisis Communication

Livestrong Foundation, “From the Crisis Trenches: Blazing a New Trail in Communications

Global Communications

Bacardi-Martini Inc., “Bacardi Celebrates 150 Years of Bringing People Together
Siemens AG with MSL Germany and Publicis Munich, “Future Influencers - A virtual think tank community initiated by Siemens” – Award of Distinction

Integrated Communications

Nanyang Technological University, “HEY! It's NTU
Atmosphere Communications, “Johnnie Walker One Bottle Store” – Award of Distinction

Internal Communications

Guardian Holdings Ltd and AKADREM, Inc “One Group One Team: Guardian Group's Internal Rebranding
Bacardi-Martini Inc., “Bacardi Celebrates 150 Years of Bringing People Together/ONE Bacardi story” – Award of Distinction

Issues Management

NZ Transport Agency, “Manawatu Gorge project

Media Relations

Broad Reach Communications, “Creating Eminence for Deloitte Canada by Leveraging Its Technology, Media & Telecommunications Predictions

Public Affairs

Tahdon 2013, “Tahdon 2013

Public Service

Argyle Communications, “New Transit for Toronto: Involving the Community in the Crosstown

Reputation/Brand Management

ANZ New Zealand, “The New ANZ
Nanyang Technological University, “A global university on the rise

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